Penfolds joins blockchain NFC wine authentication platform

Chinese buyers of Australian winemaker Penfolds’ Bin 407 Cabernet Sauvignon are now able to verify the authenticity of their purchase using the Wine Traceability Platform (WTP), a blockchain-based NFC service designed to protect Chinese consumers against the growing problem of fake premium wines. “In the case of Penfolds Bin 407, each bottle is attached with […]

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